September 23rd, 09’ – Miami Beach, FL – Untapped Fashion & Music, is a project which was conceptualized by Jordana of Jordana PR International; to get designers & musicians world-wide the recognition deserved, during the biggest event of the year in most metro cities – Fashion Week! The event was created in order to help the fashion & entertainment industry throughout the economic crisis our country is currently facing, as Jordana is hoping this event will become a world-wide movement. The inauguration was executed in New York City on September 12th, 09’ during Fashion Week, and created a huge splash! With it being such a success; Miami had to be next!
The inauguration event was held at the Inc Lounge in the Time Hotel on W. 49th Street, NYC, with an after party which took place in the nationally acclaimed “Greenhouse”. Celebrities in attendance included Isaac Mizrahi, Whitney from MTV’s hit television series “The City”, amongst many others!
Untapped Fashion & Music, Miami 09, will take place on October 20th, 09’. Part of proceeds will go to the Breast Cancer foundation in honor of Breast Cancer Awareness month as we will be honoring FAVALA – an unbelievable fashion designer who was diagnosed with the disease about one year ago and is still fighting! Sponsors will include: JSAK Snowboarding (Just Snowboarding Ambitious Kids) – a not for profit organization assembled by Jesse Csincsak – professional snowboarder & past winner of ABC’s hit television series – The Bachelorette. The mission of JSAK is to help snowboarders with Olympic aspirations raise money for training, travel and related expenses; so that they may reach their snowboarding and life goals.
In this event, editors from local & national press *both broadcast and print* and numerous celebrity guests, will get a first peek at new collection by unbelievably talented designers, while listening to music from unsigned & talented musicians. Designers will be showcased by high fashion models, as they strut the pieces around venue. Guests will enjoy sounds by world-renowned, DJ Yoshi; who has worked with Pepsi, NBA, Rutgers Football, So So Def, etc.